Who Uses Social Media?

A lot of us according to the just-released Pew report Social Media Usage 2014.  Some key findings are:

Multi-platform use is on the rise: 52% of online adults now use two or more social media sites, a significant increase from 2013, when it stood at 42% of internet users.

For the first time, more than half of all online adults 65 and older (56%) use Facebook. This represents 31% of all seniors.

For the first time, roughly half of internet-using young adults ages 18-29 (53%) use Instagram. And half 0f all Instagram users (49%) use the site daily.

For the first time, the share of internet users with college educations using LinkedIn reached 50%.

Women dominate Pinterest: 42% of online women now use the platform, compared with 13% of online men.” (Summary)

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